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Audit application

Tell us everything. We'll answer it all.

About 10 minutes. Nothing is charged until we've reviewed this and said yes.

You
The business
SEO right now
Goals
Your questions
Review

Why so many questions?Because we skip the discovery call. Whatever you tell us here shapes the audit, so it answers your questions instead of generic ones.

Step 1 of 6

Who are we talking to?

Your nameAdd your name. EmailAdd a valid email.

WebsiteAdd the site you want audited.

Your role

Owner or founder

Marketing lead

Holding company or investor

Something else

Pick one.

Step 2 of 6

Tell us about the business.

What kind of business is it?

Local businessHome services, trades, clinics, law firms...

E-commerce storeYou sell products online

A portfolio of businessesPE, holding group, several sites

Something elseSaaS, B2B, publishers...

Pick one.

Main service Cities you serve

Do you have city or location pages on the site?

Platform Roughly how many products?

How many sites in the portfolio? Audit one first or all of them?

List the sites one per line

Annual revenue a range is fine

Under $500K

$500K to $1M

$1M to $3M

$3M to $10M

$10M+

Rather not say

Pick a range.

Step 3 of 6

Where does SEO stand right now?

Who handles SEO today?

Nobody

We do it ourselves

An agency

A freelancer

Pick one.

Monthly spend on SEO How long have they worked on it?

Are you happy with the results?

Yes

Not sure

No

What's making you doubt them? Link to past reports optional but very usefulWe'll review what's been done line by line. Make sure the link is viewable.

What have you tried or paid for in the last two years?Even "nothing yet" helps.

Has traffic dropped recently?

No

Yes

Not sure

Pick one.

When did it start, and did anything change around then?

Step 4 of 6

What are you after?

Which sounds most like you?

"Just tell me what to do. I'll handle it."You want a clear plan you can run yourself or hand to your team.

"I want to know if I'm getting my money's worth."You want a second opinion on the work being done now.

"I want to own my market, whatever it takes."You want the top spot and the plan to get there.

Pick the closest one.

What would a win look like 12 months from now?Give us a sentence or two.

Searches you most want to show up for Competitors you keep an eye on

What can you give us access to? pick all that apply

Google Search Console

Google Analytics

Ahrefs or Semrush

Not sure what we have

Want us to look at your ads too? optional add-on

Google Ads

Meta adsFacebook & Instagram

Not running ads

Monthly ad spend

Step 5 of 6

Put every question here.

Every question gets a written answer in the audit, and we go through them on your call.

Be thorough. Questions that come up after the audit need a follow-up call, and those are $1,000 each.

Your questionsAdd at least one question.

The audit is $4,000 ($2,000 to start, $2,000 once you've seen it). Does that work?

Yes

Yes, if you think we're a fit

Not right now

Pick one.

How soon do you want to start? How did you find us?

Step 6 of 6

Look it over.

Anything missing? Go back and add it now. This is what the audit is built around.

I understand nothing is charged until my application is approved, and that questions after the audit are billed as a follow-up. I've read the privacy policy. Tick the box to send your application.

Application received.

We review every application before taking payment. You'll hear from us by email.

Your audit focus

What happens next

We review your application and site.
If we're a fit, you get a link to pay the $2,000 deposit.
We run the audit and send it over.
Pay the balance to unlock the fix list, the vault and your call.

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